LinkedIn Reveals 7 Updates Being Available In 2023

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In LinkedIn’s yearly sneak peek of new functions being available in the year ahead, the company announces 7 features rolling out in 2023, including changes to task search.

Here’s what you can expect to see added to LinkedIn before the end of the year.

1. Improved Video Availability

LinkedIn will automatically produce captions for videos published to the platform (currently just available in English). You can select to add or modify these captions prior to publishing the video.

Screenshot from: linkedin.com/pulse/41-big-ideas-change-our-world-2023-linkedin-news/, January 2023.< img src="https://cdn.searchenginejournal.com/wp-content/uploads/2023/01/1671730551605-63b437260ec36-sej.png"alt ="LinkedIn Reveals 7 Updates Coming In 2023"/ > You can also trigger high contrast mode on the LinkedIn app to improve the availability of videos for those with visual impairments or low vision. 2. Standardized Accessibility Job Titles

If you work in the field of availability, you can now pick from a list of standardized job titles, such as “ease of access designer” or “availability engineer,” to assist you be more quickly found and discover chances that match your abilities.

3. Alt Text Performance in Project Supervisor

Campaign Supervisor now allows advertisers to add alternative or alt-text text descriptions to images in their advertisements. This makes it possible for blind or aesthetically impaired users to comprehend the images existing.

4. Updates To Job Search

The procedure of trying to find a new task has actually undergone tremendous modification over the last few years. Even if they are not actively searching for a brand-new task, many experts have an interest in learning about and pursuing brand-new career prospects.

LinkedIn reports that people are more casually checking out job chances that fit better with their worths and interests, such as upskilling, professional progression, and work-life balance.

To help casual task hunters, LinkedIn is testing individualized job collections that users can discover without carrying out a search.

Screenshot from: linkedin.com/pulse/41-big-ideas-change-our-world-2023-linkedin-news/, January 2023. LinkedIn is evaluating personalized task collections in the United States with a little number of companies, though the business prepares for a”fast”growth.

5. Updates To B2B Product Browse

LinkedIn recently released Item Pages to assist members explore products that satisfy their needs, connect with neighborhood specialists, and, if interested, purchase.

Screenshot from: linkedin.com/pulse/41-big-ideas-change-our-world-2023-linkedin-news/, January 2023. LinkedIn has practically 90,000 B2B items, and members can quickly find them through LinkedIn search. LinkedIn plans to add new category filters and enhance the importance of the Item Pages to develop a more individualized experience.

Professionals frequently have to go through a long and complex process to obtain pertinent information when making buying decisions for their company, consisting of investigating items and options, looking for feedback from consumers, and contacting sales reps. Item Pages aim to empower experts to make better, more informed getting decisions.

6. Post Scheduling

LinkedIn now provides the ability that numerous brand names and experts need– the capability to schedule and plan their posts in advance.

Screenshot from: linkedin.com/pulse/41-big-ideas-change-our-world-2023-linkedin-news/, January 2023. A “schedule “icon will appear next to the” Post “button when you are creating a post. Click the icon to schedule your post, then choose the day and time you want your material to be shared. You have total control over your material and can modify as you go.

7. Content Analytics

LinkedIn comprehends how crucial it is to have access to information that can increase your audience and assess the efficiency of your material.

To achieve this, LinkedIn is updating the developer analytics control panel to include audience data and top-performing content. This allows you to analyze the evolution of your following and discover more about your audience’s demographics.

Screenshot from: linkedin.com/pulse/41-big-ideas-change-our-world-2023-linkedin-news/, January 2023.

You can use this information to find patterns and handle analytics in a way that suits you best, thanks to the control panel’s new data exporting feature. Note that you must trigger developer mode to gain access to these updates.

Source: LinkedIn

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